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Doing the right thing — and moving away from their win-win mentality — would involve real sacrifice; instead, it’s easier to focus on their pet projects and initiatives. As Giridharadas puts it, people wanted to do “virtuous side projects instead of doing their day jobs more honorably.”


“High achievers have extraordinary stamina. Even if they’re already at the top of their game, they’re always striving to improve. Even if their work requires sacrifice, they remain in love with what they do.’